Does your marketing strategy include custom company apparel? There’s no way to go wrong with that, since everyone loves a free t-shirt, right? Incorrect. If you cut corners with your custom company apparel, and order a thousand cheap, boring shirts with your logo on it, it accomplishes nothing. It sits at the bottom of their t-shirt drawer until one day they purge their closet of all the cheap, boring shirts they’ve collected over the years, and it goes in a landfill. The money you spent on your cheap, boring custom company apparel was basically money that was thrown into a landfill.
Instead of cutting corners and creating custom compan Continue reading